About Me!

Hi, I'm Abby; a marketer, content creator, and storyteller based in Austin, TX, and I'm genuinely obsessed with bringing brands to life.

By day, I'm crafting social strategies, producing short-form video, and finding the creative angle that makes people stop scrolling. By weekend, you'll find me hunting down the best new coffee shop or restaurant spot in town, hiking through the Hill Country, or bouncing ideas around with other creative, driven people who love what they do. That energy? It shows up in everything I make.

I studied Mass Communication and Media Studies at Sam Houston State, but I also spent years deep in filmmaking: building props, designing costumes, directing, and editing. That hands-on storytelling experience is what sets my marketing apart. I don't just understand content strategy, I understand how to make something feel like something.

These days I channel all of that into social media management, art direction, campaign planning, and content creation. I've grown brand audiences across LinkedIn, Facebook, Instagram, and Tiktok through platform-focused strategy, trend-driven video, and creative that actually connects with real people.

If you're looking for someone who brings both the big-picture thinking and the enthusiasm to execute — let's work together. Your brand has a story. I'd love to help tell it.